BBC商务英语口语课堂商务简报3-2：Body 正文（MP3）

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[00:00.28]3-2 Presentations: body	商务简报：正文
[00:00.47]Clip 1	片段1
[00:00.56]If you have a look at this first graph, 	“如果你们看第一段，
[00:02.34]you can see that our sales topped 50 million the year before last. 	就能看到我们的销售额去年突破了5000万，
[00:06.91]Then last year sales dropped to 40 million, 	去年销售额降到4000万，
[00:09.57]with a slight recovery at the end of the financial year. 	在财务年底时有所回升。
[00:12.84]However, this year sales have continued to drop to an all time low of 30 million. 	但是今年销售额降到不足3000万。
[00:19.88]Now let's look at our market share. 	现在让我们看一下市场份额。
[00:22.05]As you can see, we have 25% of the market share, 	正如你们看到的，我们市场份额有25%，
[00:26.71]10% down on last year.	去年降了10%。
[00:28.86]Clip 2	片段2
[00:29.57]A good example of how important internal communications are 	内部沟通重要性的一个典型例子
[00:33.66]is shown by some findings from research that we have recently undertaken. 	是我们近期的一些调查结果。
[00:38.07]Good communications is a very key factor in staff motivation. 	良好的沟通是职工激励的重要因素。
[00:43.00]If you look at this slide, you will see how important it is to get the basics in place. 	看这张幻灯片，你们会看到做到基本要求到位有多重要。
[00:48.78]You need to identify your communication requirement, agree your objectives and success criteria, identify your target audiences,	你要确定沟通要求，同意目标和成功标准，
[00:57.38]define the content of your message and determine the style of delivery. 	确定你的目标客户，明确你信息的内容，决定你的表达风格。
[01:02.18]A good illustration of the communication process is when all those basics fall into place naturally.	好的沟通阐释是上述基本要求都已具备。”
[01:08.98]

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BBC商务英语口语课堂 商务简报3-2：Body 正文（MP3）

BBC商务英语口语课堂商务简报3-2：Body 正文（MP3）