BMW (Bavarian Motor Works in English) is a German car, motorbike and engine maker. It is well known for its high quality luxury vehicles. Its website states: “The BMW Group has its sights set firmly on the premium sector of the international automobile market.” The company has its roots in aircraft engines. Its blue and white logo signifies an airplane propeller cutting through a blue sky. It moved to the production ofmotorbikes after World War I, and automobiles in 1928. The company bought the MINI brand in 2001 and owns Rolls Royce. The BMW group produces almost 1.5 million cars and 90,000 motorbikes a year. BMW is heavily involved in motorsport. It won the Paris-Dakar rally six times and the F1 driver’s championship once. The company’s current slogan is “Joy is BMW”.
宝马(英文是巴伐利亚机械制造厂股份公司)是德国一家生产摩托车、汽车、引擎的企业集团。因其奢华的轿车而得名。其官方网站上称:“宝马集团始终致力于高质量的国际汽车市场。”该公司还有着生产汽车引擎的历史。其蓝白相间的标致象征着蓝天,白云和旋转的螺旋桨。从一战之后的1928年起,公司开始生产摩托车和汽车。2001年,宝马购买下了迷你库伯,并拥有了劳斯莱斯。宝马集团每年生产将近1500台轿车,以及9万辆摩托车。宝马致力于赛车运动的发展。宝马赢得了六次巴黎达喀尔汽车拉力赛的冠军,还赢得过一次F1赛车的冠军。现如今,宝马的标语是“宝马之悦”。