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用英语表达有关公司经营方针的话中-即学即职场英语口语词典

(你们公司现在看起来很忙。)

we’ve decided to branch out into other kinds of businesses.
(我们决定开拓其他商业领域。)

we’re starting a new line of business.

start “开始”。

we’re expanding our business.
(我们要扩大业务。)


be + ...ing “打算做……”。expand “扩张”。

we’ve decided to diversify.

diversify “多样化”、 “从事多元经营”。

we’re going to try other businesses as well.
完全是个新局面。

the company has really grown!
(公司真的发展起来了!)

yes, it has. it’s a whole new ball game.
(是啊, 完全是个新局面。)


whole “完全的”、 “全体的”、 “全部的”。a whole new ball game “完全不同的形势”。

the rules have completely changed.
the situation is totally different now.

totally “完全地”。

我们要在新业务上投入大量的时间和金钱。

we’ll spend a lot of time and money on the new business.
(我们要在新业务上投入大量的时间和金钱。)

that’s natural.
(那是自然。)


spend “度过(时光)”、 “花费(金钱)”。a lot of ... “很多……”。

natural “自然的”、 “当然的”。

the new business will take a lot of time and money.

这里的take指“需要(时间等)”。

the new business will be expensive and time consuming.
(这项新业务既花钱又费时。)


expensive “昂贵的”。consume “消耗”。

我希望我们的活动能起作用。

i hope our campaign works.
(我希望我们的活动能起作用。)

i’m sure it will.
(我想一定会的。)


campaign “ (广告、 销售等一系列的)活动”。这里的work指“ (方法、 计划等)顺利实施”、 “有效”。

i hope our campaign is successful.

successful “成功的”、 “取得好结果的”。

i hope our campaign is a success.
i hope our campaign goes well.
你为什么选择我们作为合伙人?

why did you choose us as partners?
(你为什么选择我们作为合伙人?)

your reputation is flawless.
(你们的信誉很好。)

choose “选择”。partner “共同出资者”、 “合伙人”。

reputation “评价”、 “名誉”。flawless “没有缺点的”、 “完美的”。

why did you select us to be your partners?
what made you choose us as partners?
我们能不能把生意扩大到海外市场呢?

we need to find more customers for our products.
(我们得为产品找到更多顾客。)

should we expand our business to the overseas market?

(我们能不能把生意扩大到海外市场呢?)


expand “扩大”、 “扩张”。overseas “海外”、 “国外”。market “市场”。

do you think we should expand overseas?
do you think expanding our business overseas would help?
should we try breaking into the overseas market?

break into “进入(新的职业或领域等)”。

我们要走向国际。

are you staying in the states?
(你们就立足美国国内市场吗?)

no, we’re going international.
(不, 我们要走向国际。)

we’re planning a move overseas.

overseas “海外”、 “国外”。

we’re planning to open overseas as well.

这里的open指“开拓”、 “开辟”。

我们打算进入美国市场。

where else do you do business?(你们还在哪里做生意?)

we’re moving into the u.s. market.
(我们打算进入美国市场。)


这里的market指“市场”、 “销路”。

we’re opening branches in the u.s.
(我们准备在美国开分公司。)


branch “分公司”。

we’re beginning to move into the u.s. market.
我们要把产品生产转移到海外。

we’re shifting our production overseas.
(我们要把产品生产转移到海外。)

i hope it’s profitable for you.
(希望那样做对你们公司有利。)


production “生产”、 “制造”。

we’re going to produce overseas.
we’re going to shift our production overseas.
你们针对什么样的消费者?

who is your target audience?
(你们针对什么样的消费者?)

young adults under 30 years of age.
(30岁以下的年轻人。)


target意思是“ 目标”、 “对象”。audience意思是“受众”, target audience指的是“针对的消费者阶层”、
“ 目标受众”。

what market segment are you shooting for?

segment “区分”。shoot for “争取得到”。

what kind of consumers are you aiming for?

consumer “消费者”。aim “瞄准”。

质量比外观更重要。

how important is appearance?
(外观有多重要?)

quality is more important than appearance.
(质量比外观更重要。)

quality matters more than appearance.

matter “要紧”。

quality is the most important thing.
(质量是最重要的。)

展览室不是用来销售我们的产品, 而是用来宣传我们的形象。

showrooms are not the place to sell our products, but to sell our image.
(展览室不是用来销售我们的产品, 而是用来宣传我们的形象。)